Poor back linking issues is major concern these days. If any
website is not doing well then first thing come up in mind is “Does Google
penalize my website?”, “Is that a poor baclinks issue which prohibit my website
from ranking higher in SERP?”
For one of my client, beside great SEO & fresh content,
website was not doing well. So I thought of checking backlinks.
Here is my step by step search procedure:
1. I gathered all backilnks for client’s website using tool “open
site explorer”.
2. Then gathered all data in excel.
3. Sorted out websites with low DA (domain authority), any
special signs like (????, Â ) in title tag or
anchor text, any irrelevant anchor texts.
4. Grouped them in separate excel.
5. Checked in Google search with search term “Domain name”,
if website does not come up in first few results then that website is either
penalized or on the way to get penalize as per my reading. Gathered all
penalized websites.
6. Forward that to my link building team to remove those
penalized websites.
Try to remove these websites if easily possible & try
not to use them for further submissions.
It’s always good to build quality link instead of trying to
remove bad links, but we can give this small try to easily removable links.
I also checked baclinks with Netpeak. I was able to find
websites having same IP address with “subnet” option from Netpeak tool. I heard
that if option “Google index” from Netpeak is n/f, that means the website is
deindexed from Google but somehow it was showing me n/f for twitter also L(I do not know if
anything was wrong on my side).
Anyways, considering quality is
important than quantity in current scenario, here are some conclusions:
-When pick up websites from complete list first check IP address &
remove the website with same IP addresses.
-Submit link to particular website one time only.
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